What does a content marketing company actually do?

A Content Marketing Agency does a lot more than write blogs. At its core, a content marketing agency plans, creates, and distributes valuable, relevant, and consistent content to attract and retain a clearly-defined audience—and, ultimately, drive profitable customer action. This includes in-depth research into who the audience is, their voice, keywords they use, and diversity of content (blogs, videos, infographics, e-books) the audience can readily interact with in every stage of the sales funnel. They will run the process from planning all the way through to optimization, SEO & Analytics and continuous improvement. Digishot does these services to help ensure your content drives an engine of organic growth, customer loyalty, etc.